Why most city pages fail.
A lot of contractor sites already have city pages. Most of them do not rank, for the same few reasons.
- Copy and paste. The same page fifty times with a different town name. Google notices, and so do homeowners.
- Too many towns. Pages for places you would never drive to. Start with the towns you actually want work in.
- No local detail. Nothing about the homes, the weather or the work you do there.
- Dead ends. City pages that do not link to the services, and services that do not link back.
Thin city page vs. a real one.
| Thin city page | Our service area page | |
|---|---|---|
| Writing | Same text, new town name | Written for that town and that job |
| Detail | A list of zip codes | Local housing, weather and common problems |
| Links | Stands alone | Tied to your service pages and nearby towns |
| Contact | Phone at the top | Call, text and email one tap away throughout |
How we plan them.
Pick the towns
Together we pick the towns and services you want to grow, starting with the best mix of jobs and drive time.
Check the searches
We look at what homeowners in those towns actually search for and who ranks today.
Write for people
Each page reads like it was written by someone who knows the area, because it should be.
Link it together
Every town page connects to the right service pages, and back again.
How it works.
1
Call
Tell us your trade, your service area and the jobs you want more of.
2
Plan
We look at your current site and the companies ranking above you, then map out every page.
3
Build
A fast site with a page for each service and each town you cover, set up for search.
4
Launch
Your site goes live in 3 to 4 weeks, and every login is handed over to you.
Service area questions.
How many town pages do I need?
Fewer than you think to start. A handful of strong pages for your best towns beats fifty thin ones. We add more as those start working.
Can you add pages to my current site?
Usually, yes, if it is on WordPress or a platform we can work in. If not, we will tell you your options.
Who owns the pages you write?
You do. Every page we write is yours to keep, whether you stay with us or not.
How much does it cost?
Websites start at $997, paid once for the build. The final price depends on how many services and towns you need pages for. You get a clear quote after the first call.